Koeweiden Postma launches new label

Knowledge / Communication design

Design bureau Koeweiden Postma has launched a 'label' for socially responsible design, called Because.

By Editor Design.nl / 04-12-2007

Design bureau Koeweiden Postma has launched a 'label' for socially responsible design, called Because.

As well as commercial and cultural projects, Koeweiden Postma is involved with projects that contribute to sustainability, integration and societal regeneration. 'Because links creativity to developments in society. Visual communication can play a large role in these projects, but other disciplines are also often needed. 'We're always looking for cooperation with other parties, and that is why we decided to introduce a new name for these sorts of projects' said Bas van Lier, director of Because.

Examples of some of the projects Because is involved with includes the visual identity of the Ramadan Festival, the concept and development of the City of Amsterdam's Integration Course, plus the visual identity for the new Islamic cultural centre Marhaba.